Lane Consultancy
Websites for Plumbers. Every site custom-built.

A Website That Actually Brings Plumbers More Customers

I build custom websites for plumbers that rank locally, look established, and turn visitors into booked jobs. Book a quick call and I'll build your full site — free. You only pay if you love it.

No credit card required. 15-minute call. No strings.

Cavallaro Signs website
Cavallaro Signs
Thames Boilers website
Thames Boilers
Superior Homes website
Superior Homes

Get started — it’s free

Book a Free Discovery Call

A quick 15-minute chat about your business, your area, and what you need. No sales pitch — just a straight conversation.

No commitment. No credit card. Just a conversation.

“First class site. I am extremely happy with the end result.”

Andy Smitham, Invicta Boilers

Most plumbers are losing work online without knowing it

You're missing emergency calls

When someone's got a burst pipe at 11pm, they're searching on their phone right now. If your site doesn't load fast, doesn't have a click-to-call button prominently placed, or doesn't appear in local results — you're not getting that call. Someone else is.

Google doesn't know where you work

You might work across a dozen towns, but if your website only mentions one — or none — you're invisible for most of the searches that matter. Proper local SEO means dedicated pages for every area you cover, each written so Google knows exactly what you do and where.

Customers can't tell if you're legitimate

People are letting a stranger into their home to work on their water supply. A tired-looking website with no reviews, no license number, and no clear service list raises doubts. Even if you're the best plumber in the area, a poor site is costing you jobs to plumbers who just look more professional.

Free 3-Minute Checkup

How Visible Is YOUR Plumber Business Online?

Answer 20 simple questions and get a score across 5 areas: your website, SEO, Google Business Profile, reviews, and lead capture. Takes 3 minutes. Results straight to your inbox.

Get My Free Score

Free. No card. No sales call.

What This Would Cost Any Plumber

Hire a web agency

$3,000–$10,000+

You don't see it until they're done. Revisions cost extra.

DIY with Wix or Squarespace

$200–$500/year

You spend 40+ hours building it yourself. No SEO. Looks like a template because it is one.

My price

$497 + $29/mo

You see the full website before you pay. Custom-built. SEO included. Cancel anytime.

That's less than a dollar a day for a website that works for you around the clock.

Everything Included for Plumbers

Your custom website

  • Custom website built for your business — not a template
  • Mobile-first design that loads fast on any device
  • Up to 150 local SEO pages targeting your services and areas

Plus these bonuses — included free

Google Map Dominator$500 value

Google Business Profile setup or optimization

Most local customers find you through Maps, not search. This gets you showing up there.

12-Month Visibility Engine$576 value

4 Google Business Profile posts per month for 12 months (48 posts total)

Keeps your listing active and visible. Most competitors post nothing.

Reputation Autopilot$300 value

Automated review requests after each job + live Google reviews on your site

Reviews are the #1 trust signal for local businesses. This puts collection on autopilot.

Instant Lead Alerts$200 value

Text + email notification the second someone enquires

Fast response wins jobs. No more missed leads sitting in an inbox.

Monthly Scorecard$100/mo value

Plain-English monthly report — rankings, traffic, leads

You always know what's working. No jargon, no guesswork.

Total value in your first year

$2,776

Your investment: $497 + $29/month

The See-It-First Guarantee

I build your complete website before you pay a single dollar. You see every page, every detail, on a live link. If you're not happy — for any reason — you walk away. No charge. No invoice. No awkward conversation.

And if you do go ahead, there's still no lock-in. The $29/month is cancel-anytime. No minimum term. No penalty. No exit fee.

I take the risk so you don't have to.

Real websites I’ve built

Thames Boilers website

Thames Boilers

Cavallaro Signs website

Cavallaro Signs

Rainbow Music website

Rainbow Music

EcoGreen Plumbing website

EcoGreen Plumbing

Superior Homes website

Superior Homes

Proptrest website

Proptrest

Three Steps. You Never Touch a Thing

01

Book a Call

Pick a time that works for you. 15 minutes — I'll ask about your business, your area, and what you need.

02

I Build Your Website

I build your full website — designed for your business, optimized for your area, with your services and contact details. You get a link to the live site, usually within a few days. You see the real thing, not a sketch.

03

You Review It. We Go Live

You look at the website. If you're happy, the $497 payment activates and we take your site live — usually within 48 hours. If something needs changing, I fix it. If it's not for you, you walk away. No charge.

Limited Availability

I build every website myself. No outsourcing. No templates.

That means I take on 20 new clients per month — so every site gets my full attention. Once those spots are filled, the next opening is the following month.

Don't Take My Word For It

“The site is detailed, comprehensive and user friendly. Honestly, I can't fault it — it is a first class site and I am extremely happy with the end result. I will have no issue recommending your website building services to other plumbers.”
AS

Andy Smitham

Owner and Director, Invicta Boilers

Questions Plumbers Ask Before Getting Started

Yes. Every plan includes dedicated service pages — water heater installation, bathroom remodeling, leak detection, drain unblocking, whatever you do. Each page is written and optimized for local search so Google knows exactly what you offer and where you work.

If your current site isn't bringing in regular inquiries, it's probably not doing its job. I'll build you a website and you can see it before you pay a penny — no obligation. Most plumbers who see the difference make the switch.

Absolutely. Your qualifications, registration numbers, and any trade body memberships go on every relevant page. It's one of the most important trust signals for plumbing customers.

That's one of the highest-value search terms for plumbers. I build a dedicated emergency plumbing page optimized for those late-night urgent searches — with a prominent call button and fast load times so you don't lose the job to a slow site.

Local SEO builds over time — typically you'll start seeing movement in search rankings within 4–8 weeks. Some plumbers see inquiries within days of going live, particularly from Google Business Profile. I'll set that up too.

Your Website Is Free Until You Love It

15 minutes. No obligation. Let’s talk about what your website could do for your business.

No credit card needed. No commitment. 20 spots available this month.

Not ready to talk yet?Find out why competitors are getting more calls