Lane Consultancy
Websites for Appliance Repair Technicians

Custom websites for appliance repair technicians from $49/month

Custom websites for appliance repair technicians that help you show up in the right searches, build trust quickly, and turn more high-intent visitors into enquiries. Free prototype first, then plans from $49/month with no setup fee or contract.

No setup fee. No contract. See your prototype before you commit.

George Lane

George Lane

Building websites since 2007

Professional appliance repair technician at work
Custom-built — not a template
Building websites since 2007
SEO built in from day one
No setup fee. No minimum term.
The Real Problem

Why most appliance repair technicians miss the calls they should be getting

Same-day repair searches go to the first visible result

A family without a working washing machine searches urgently. They want someone local who can come today or tomorrow. If you're not ranking for 'washing machine repair near me' and 'appliance repair [area]', those calls go to competitors.

Specific appliance searches miss you

'Dishwasher repair [area]', 'oven repair near me', 'fridge repair [town]' — searches by specific appliance type are where the most motivated customers come from. Without individual appliance pages, you're missing most of the search traffic.

Manufacturer-trained qualifications aren't displayed

Customers searching for repair technicians for premium appliances — Miele, Bosch, AEG, American Fridge Freezers — want manufacturer-trained technicians. Without displaying your training credentials, those customers go to someone who does.

What Changes

A website that converts when it matters most

Pages for every appliance type you repair

Washing machines, tumble dryers, dishwashers, ovens, fridges, freezers — dedicated pages for every appliance with local search optimisation.

Same-day and next-day availability highlighted

For appliance breakdowns, speed is everything. Your availability and response time prominently featured to convert the urgent search.

Manufacturer training and warranties displayed

Approved service technician status, manufacturer training, parts warranty — the credentials that justify your pricing over a general handyman.

Reviews that mention speed and diagnosis accuracy

Reviews that describe a fast response, accurate diagnosis, and fixed appliance are your most persuasive testimonials for emergency repair searches.

Pricing

One flat fee. Everything included.

No setup fees, no hidden charges, no confusing add-ons. A website designed around your business that starts generating inquiries from day one.

Starter

$49/month

A proper website that works — without the big agency price tag.

  • Custom-built website (not a template)
  • Mobile-first design
  • 5 service pages
  • 5 local area pages
  • On-page SEO on every page
  • Google Business Profile setup
  • Live Google reviews on your site
  • Analytics dashboard
  • Email support

Growth

$199/month

For tradespeople who want to own their local market.

  • Everything in Starter
  • 150 local SEO pages (service + area matrix)
  • Instant lead alert notifications
  • 2 blog posts per month
  • 4 Google Business Profile posts per month
  • Review automation — collect reviews on autopilot
  • Priority support
  • Monthly performance report
Common Questions

Questions appliance repair technicians ask me

Not sure if your website is getting you calls?

Download the free checklist — 7 things your trade website needs to show up on Google. Written by a tradesman, not a marketing agency.

Your next job is being searched for right now.

I'll build you a prototype of your appliance repair technician website — no charge, no obligation. If you like it, we go from there. Fill in a short form and I'll have something for you within a few days.

No setup fee. No contract. Cancel anytime.